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Tutorial 17570

The process of naming broad product-markets and then dividing them in order to select target markets and develop suitable A. market penetration ...

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Question:

The process of naming broad product-markets and then dividing them in order to select target markets and develop suitable

    A.  market penetration

 

    B.  market segmentation

 

    C.  market development

 

    D.  market research

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